A couple of interesting notes:
- “qvc” was pulled off the list since it borders between an online media property which we’ll be profiling later and a retailer. Given that it’s a retailer, it should be tied for #25 with “credit agricole,” “ticketmaster,” and “southwest airlines.” These days, the distinction between offline and online brands is becoming more grey.
- “verizon,” despite it’s shorter length is actually searched less than our #22 phrase “verizon wireless.” The single term is actually searched only on average 4,090,000/month vs. it’s longer counterpart at 9,140,000/month.
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