Unveiling the Titans: Who Dominates Google Ads Spending in 2024?
The Ever-Changing Landscape of Search Engine Marketing
In the dynamic realm of digital marketing, where fortunes ebb and flow like tides, the year 2024 witnesses an intense battle for supremacy in Google Ads spending. The titans of e-commerce, technology, and retail lock horns, each vying for the coveted top spot. But who wields the purse strings this year? Let’s delve into the power players shaping the online advertising universe.
Amazon’s Unyielding Reign?
Amazon, the relentless titan, stands at the heart of this colossal river of data flowing through the vast expanse of the internet. With fingers in every digital pie, Amazon’s ad spend dwarfs the competition. From Alexa’s soothing voice to the frenzy of Prime Day, they’ve mastered the art of turning clicks into cash. However, is their throne unassailable?
Surprisingly, this year, Amazon seems to have fallen off its perch. Our sources indicate that they’ve dropped significantly and aren’t even in the Top 50 spenders. A seismic shift, indeed!
The Underdogs and the Wildcards of Online Advertising
Beyond the obvious contenders, a fascinating subplot unfolds. Lesser-known players, fueled by innovation and grit, nip at the giants’ heels. Startups, disruptors, and niche brands are rewriting the rules. Meanwhile, whispers of a surprise contender echo through the corridors of SEO agencies. Who could it be? What mysteries lie ahead? Join us as we dissect the data, navigate the currents of digital advertising, and witness the battle of budgets unfold. ?
And now, without further ado, let’s reveal the top spenders on Google Ads in early 2024:
The Top 100 Spenders on Google Ads here in early 2024:
Question: Who are the top spenders on Google Ads in 2024?
Answer: In early 2024, the top spenders on Google Ads include Progressive.com (spending 3.38 million dollars per month), NerdWallet.com, ConsumersAdvocate.org, USAutoInsuranceNow.com & CapitalOne.com in the Top 5. The rest of the 100 are as follows:
|
Rank
|
Domain
|
Ad Budget
|
SEO Clicks
|
|
|
1
|
$3.38M
|
19.3M
|
||
|
2
|
$2.44M
|
92.5M
|
||
|
3
|
$2.26M
|
104k
|
||
|
4
|
$1.84M
|
24.6
|
||
|
5
|
$1.83M
|
25.7M
|
||
|
6
|
$1.68M
|
3.13M
|
||
|
7
|
$1.63M
|
5.27M
|
||
|
8
|
$1.49M
|
2.36k
|
||
|
9
|
$1.39M
|
20.8M
|
||
|
10
|
$1.38M
|
450k
|
||
|
11
|
$1.36M
|
4M
|
||
|
12
|
$1.35M
|
661k
|
||
|
13
|
$1.26M
|
925k
|
||
|
14
|
$1.24M
|
5.84M
|
||
|
15
|
$1.17M
|
14.4M
|
||
|
16
|
$1.14M
|
155k
|
||
|
17
|
$1.08M
|
21.9M
|
||
|
18
|
$1.06M
|
68M
|
||
|
19
|
$1.04M
|
10.2M
|
||
|
20
|
$1.04M
|
11k
|
||
|
21
|
$963k
|
117k
|
||
|
22
|
$960k
|
176M
|
||
|
23
|
$890k
|
12.1M
|
||
|
24
|
$888k
|
7.14
|
||
|
25
|
$882k
|
331k
|
||
|
26
|
$879k
|
26.5M
|
||
|
27
|
$859k
|
1.76M
|
||
|
28
|
Unknown
|
$818k
|
0.65
|
|
|
29
|
$759k
|
13.5M
|
||
|
30
|
$753k
|
13.8k
|
||
|
31
|
$746k
|
9.01M
|
||
|
32
|
$745k
|
326k
|
||
|
33
|
$735k
|
579M
|
||
|
34
|
$725k
|
7.09M
|
||
|
35
|
$717k
|
242k
|
||
|
36
|
$711k
|
4.51M
|
||
|
37
|
$676k
|
1.79M
|
||
|
38
|
$645k
|
6.02M
|
||
|
39
|
$618k
|
14.8M
|
||
|
40
|
$612k
|
16M
|
||
|
41
|
$609k
|
1.86M
|
||
|
42
|
$600k
|
51.4M
|
||
|
43
|
$585k
|
12.6M
|
||
|
44
|
$582k
|
1.96M
|
||
|
45
|
$578k
|
24.1M
|
||
|
46
|
$573k
|
246k
|
||
|
47
|
$567k
|
7.6k
|
||
|
48
|
$567k
|
157k
|
||
|
49
|
$566k
|
13.7M
|
||
|
50
|
$552k
|
10.1M
|
||
|
51
|
$547k
|
23.7M
|
||
|
52
|
$546k
|
85.4k
|
||
|
53
|
$542k
|
101k
|
||
|
54
|
$541k
|
3.75B
|
||
|
55
|
$540k
|
53.3
|
||
|
56
|
$536k
|
492k
|
||
|
57
|
$534k
|
358M
|
||
|
58
|
$530k
|
4.23M
|
||
|
59
|
$526k
|
49.1M
|
||
|
60
|
$524k
|
21.3M
|
||
|
61
|
$521k
|
8.42M
|
||
|
62
|
$515k
|
28.8M
|
||
|
63
|
$512k
|
3.82M
|
||
|
64
|
$511k
|
1.81M
|
||
|
65
|
$496k
|
67.3M
|
||
|
66
|
$478k
|
1.11M
|
||
|
67
|
$473k
|
61.5k
|
||
|
68
|
$469k
|
147k
|
||
|
69
|
$468k
|
101
|
||
|
70
|
$464k
|
248k
|
||
|
71
|
$461k
|
8.61M
|
||
|
72
|
$458k
|
24.6M
|
||
|
73
|
$457k
|
2.08M
|
||
|
74
|
$445k
|
116k
|
||
|
75
|
$443k
|
58.4k
|
||
|
76
|
$443k
|
2.49k
|
||
|
77
|
$430k
|
9.91M
|
||
|
78
|
$428k
|
741k
|
||
|
79
|
$424k
|
51.3k
|
||
|
80
|
$414k
|
1.13M
|
||
|
81
|
$409k
|
15.1M
|
||
|
82
|
$408k
|
138k
|
||
|
83
|
$402k
|
107k
|
||
|
84
|
$399k
|
145k
|
||
|
85
|
$397k
|
0
|
||
|
86
|
$390k
|
62.4k
|
||
|
87
|
$387k
|
1.52k
|
||
|
88
|
$387k
|
1.11M
|
||
|
89
|
$382k
|
162k
|
||
|
90
|
$381k
|
2.01M
|
||
|
91
|
$380k
|
104k
|
||
|
92
|
$377k
|
229k
|
||
|
93
|
$375k
|
3.22M
|
||
|
94
|
$374k
|
6.82M
|
||
|
95
|
$371k
|
289k
|
||
|
96
|
$363k
|
36.7k
|
||
|
97
|
$363k
|
133k
|
||
|
98
|
$360k
|
1.97M
|
||
|
99
|
$358k
|
1.46M
|
||
|
100
|
$358k
|
1.38M
|
Source: The parent co of RivalFlowAI
