Are you spending enough on PPC (Adwords)?
The question may be “do you need to?” I’ve argued for quite a while that it’s more cost effective to focus on the organic search results vs. paying for Google Ads or other paid forms of online marketing. However, when thinking about PPC spends...Adwords Down?
Was trying to pull some potential clients here tonight, but it looks like I’ll have to build a proposal without data. This will be interesting. Nevertheless, I did everything a past Senior QA Engineer would do including: reboot my computer check the internet...SEO Fiascoes article is a fiasco itself
Instead of posting my comment on John C. Dvorak’s column in PC Magazine, I thought I’d just post it here since honestly, he won’t approve the comment anyway. So, just think of this as the comment below his unintelligent piece about SEO being snake...SEO is Snake Oil
In a life where I’ve questioned every single thing (ask my teachers, they hated me) up through my 40th year of existence (later this year; please don’t remind me), I think it’s funny that ultimately, I chose a field that sometimes is labeled...Protected: May Peace be your gift at Christmas and your blessing all year through!
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Google Search Central Blog
- A new resource for optimizing for generative AI in Google Search
- Introducing a new spam policy for "back button hijacking"
- Search Central Live is Coming to Shanghai in 2026!
- Inside Googlebot: demystifying crawling, fetching, and the bytes we process
- New Location for the Google Crawlers' IP Range Files
- Search Central Live Asia Pacific 2026: Get Ready for Sydney and more!
- Search Central Live is coming to Canada!
- Google's February 2026 Discover Core Update
- Search Central Live is coming back to South America
- Search Central Live APAC 2025 Recap: A Note of Gratitude