Answer: Would you believe “vibrator?”

We’ve recently analyzed some of the top sources of organic traffic for Amazon.com   In our in depth analysis of top SEO websites in the world, we were curious what the ecommerce giant had optimized so well to become as big as they are.   In 27th place where they are #1 for the search term, Amazon generates an estimated 62,000 monthly sessions because of “vibrator” searches.

Give it a try.   See what shows up #1 for “vibrator” if you dare.   This is what we see:

amazon top keyword search

Another awkward keyword term that drives tons of traffic to Amazon is: “pocket pussy” if you can believe it.   Again, do a search and see what shows up?   This is what we see:

amazon top keyword search pocket pussy

Here are the other terms that drive massive amounts of organic traffic to Amazon.com:

Top 25 Keywords Feeding Amazon.com

  1. fidget spinner
  2. gwyneth paltrow book (also repeats in the #15 spot b/c of their #2 position in the serps)
  3. firestick    (also repeats in the #16 spot b/c of their #2 position in the serps)
  4. keyboard
  5. kindle
  6. alexa
  7. iphone 6 plus
  8. music downloader
  9. iphone 6 cases
  10. black friday deals
  11. aws
  12. cyber monday deals
  13. 3d printer
  14. echo dot
  15. nintendo switch
  16. google translate
  17. gaming chair
  18. iphone 7 red
  19. headphones
  20. castor oil
  21. bluetooth headphones
  22. primenow
  23. mapquest
  24. amaon
  25. vibrator

If you omit some of their proprietary products that they would obviously have more credit for like the “firestick” or kindle, alexa, aws, echo dot, primenow and the mispelling of amazon (aka “amaon”), you can add these 7 other terms:

  • remote control for tv
  • pocket pussy
  • subway surfers
  • hidden figures
  • manchester by the sea
  • xbox one x
  • post office

 

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